Practical thinking on finding, winning and keeping work.
Straightforward guides on outreach, FM bids and using AI sensibly, from the team behind Zest+ and Zest Marketing.
Outreach
Why your outreach isn't getting replies (and what to fix first)
Five reasons LinkedIn and email outreach goes quiet, in the order we'd check them.
Read the article → BidsInteractive bids in FM tenders: where they help, and where they don't
A plain-English guide to using microsites and dashboards within the rules of a tender.
Read the article → Custom AIStart with the boring jobs: where AI really helps a B2B team
Why the least glamorous tasks are the best place to start with AI, and how to pick your first one.
Read the article →
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