First
Planning session
90 minutes with us to agree your audience, message and goals.
Strategy first. Then the tools.
Six steps, in order, from a first working session to outreach that keeps getting better. You're involved where it matters and we handle the rest.
The six steps
How we put your outreach together
Click through each step, or let it play. Every campaign follows the same order, because skipping the planning is where most outreach goes wrong.
01
We plan it properly
A 90-minute working session to:
- Agree exactly who you want to speak to
- Understand what matters to them
- Define what each conversation should achieve
- Align on tone and messaging style
OutcomeA clear audience, message direction and goal. No assumptions.
02
We shape the message
Using the workshop insights, we:
- Write clear, engaging messaging
- Decide what each message should do
- Build a simple narrative that develops over time
OutcomeMessaging that feels intentional, not salesy.
03
We find your first leads
We build your first prospect list to:
- Match people and businesses to your ideal client profile
- Prioritise those most likely to engage
- Check LinkedIn profiles and contact details
- Create a focused list ready to go
OutcomeA qualified list built around your ideal audience. No random targeting.
04
We build your sequences
We design your LinkedIn and email outreach to:
- Start real conversations with natural messages
- Plan messages across several touchpoints
- Match tone to your audience
- Give you a process you can repeat
OutcomeA complete sequence, ready to use. No guesswork on what to send.
05
We train you to use it
We show you how to run it by:
- Walking through the sequence step by step
- Showing you how to personalise messages easily
- Sharing how to turn replies into conversations
- Making sure you feel confident running it
OutcomeA process you can run consistently and confidently.
06
We support and refine
We keep improving results by:
- Reviewing response rates and conversation quality
- Fine-tuning messaging as we learn
- Adjusting targeting where needed
- Supporting you as your goals develop
OutcomeOutreach that keeps working. No setting and forgetting.
It starts with a conversation
90 minutes that shape everything after.
The planning session is where we get under the skin of your business: who you want to reach, what they care about and what a good conversation looks like. Everything we write and build comes from it.
Getting started
What happens after you say yes
Here's the journey from our first call to your first replies. We'll agree dates together on our first call.
- 1First
- 2Next
- 3Then
- 4Launch
- 5Ongoing
Next
We write and build
Messaging, sequences and your first prospect list, shared with you for approval.
Then
You connect LinkedIn, we connect the rest
You link your LinkedIn account. We connect your inbox, CRM and any other tools.
Launch
Training and go live
A walkthrough for your team, then your campaign starts, paced gently.
Ongoing
Review and refine
We look at the results with you and keep improving targeting and messaging.
Support
You're never left on your own
Real people
Email hello@zestplus.ai and you'll hear from the Zest+ team, not a ticket queue.
Your own help centre
Step-by-step guides for everything in the platform at help.zestplus.ai.
Kept up to date
We keep an eye on platform and LinkedIn changes, so you don't have to.
Zest+ what you need
Let's talk about your outreach.
We take on a limited number of Zest+ Outreach clients at a time, so every campaign gets proper attention. Apply for a place, or book a quick call first.